Tutor Doctor Introduces Revolutionary Online Learning Platform
Debra-Derieux Matos, writer
The UK’s leading in-the-home tutoring franchise leaps into the 22nd century with world-leading technology.
Tutor Doctor has not only been leading the way in person-to-person, in-the-home supplementary education in the UK since 2003, it is revolutionising online learning with its new online tutoring platform – ‘Bramble’.
Director of global franchisee support for Tutor Doctor, Tim Morris explains: “We introduced our new online tutoring platform, ‘Bramble’, in 2017. This addition to the model has catapulted our franchisees ahead of the competition by opening up a new revenue stream and offering an enhanced customer experience.”
Bramble combines audio and visual elements from merges the audio FaceTime and Skype with an interactive Whiteboard to render the possibility of real-time, on-screen editing for total immersion and connectivity between tutor and student. Since participants are able to see and hear each other’s actions as they occur, their cognitive learning, problem solving and retention/recollection of knowledge are enhanced exponentially. The ‘record and playback’ function allows for participants to use their lessons as revision resources and reporting tools. ‘Bambler’ allows franchisees to reach a wider customer base and boosts tutor efficiency. Whilst in the past tutors had to travel from client to client, now they can teach up to two to three clients remotely. Martin Browne, an Edinburgh franchisee swears by ‘Bamble’: “The introduction of online tutoring is great for my business. I can target customers who are further away and in more remote areas and my tutors are more productive. I’m delighted that Tutor Doctor invested in Bramble – tutoring is becoming more competitive and we have to stand out, lead the pack and have our USPs. Bramble is a game-changer.”
Tutor Doctor’s recent nomination as finalists for the ‘Award for Innovation’ at this year’s bfa HSBC Franchisor of the Year Awards bears testimony to the impact ‘Bamble’ has had on franchisees, tutors and customers alike.
Tim shares his enthusiasm on the nomination: “Incorporating online tutoring into our business has never been about substitution – it’s about improvement for everyone; from franchisees and tutors to students and their family members. We’re constantly striving to improve our service, our model and ultimately, the business of every single one of our 500+ franchisees across the globe. Thanks to the collective vision, dedication and co-operation of the entire team, Bramble is already making a very real difference to people’s lives. The award shortlisting is a great honour and we’re immensely proud to be able to showcase our efforts and exciting results to our esteemed colleagues at the bfa and our peers throughout the franchise industry and beyond.”
Debra-Derieux Matos, writer