Esquires invests in the east

Esquires Coffee has highlighted why now is such a great time to start a coffee shop franchise unit in East England.

The coffee shop franchise looked at why budding entrepreneurs should consider investing in its proven franchise concept. While the business is an excellent choice for would-be franchisees everywhere, it shone a spotlight on the east of England in its recent blog post.

Esquires shared some fascinating statistics showing that the multi-billion-pound coffee industry is thriving.

“There is a massive difference in making a standard cup of coffee at home and indulging in one at a dedicated coffee shop. For some, it may feel like a treat, and for others, an absolute daily necessity! Either way, coffee drinkers love it! The British Coffee Association reports that a whopping 80 percent of coffee shop drinkers visit a coffee establishment once a week at a minimum. Furthermore, 16 percent of those buy coffee once a day!”

Other benefits to the coffee shop business model included the social and community-centred aspect of it, particularly when choosing to operate under an ethical brand name like Esquires Coffee.

And for prospective franchisees in the east of England, the franchise highlighted just a few of the reasons why it’s an exciting area to explore.

“The main advantage of the East of England is its location. Not only is it vast in size, but it is also a popular place for commuters, as it is part of the London commuter belt. Furthermore, it hosts some incredibly popular cities such as Cambridge, Norwich, St Albans and Peterborough. So, it is a well-populated area, with unique sites and the added attraction of being close to the capital city.”

You don’t have to be in the east to become an Esquires franchisee, though. There are plenty of opportunities to open your very own coffee shop in towns and cities all across the UK.