The Wheel Specialist introduces £15,000 franchisee initiative

The Wheel Specialist is making it easier for franchisees to invest in its business model.

According to the car franchise, which provides alloy wheel repair, refurbishment and customisation services, customers are keen to get their vehicles back in tip-top condition. After what has been a challenging year for many businesses, The Wheel Specialist has been able to continue performing well, and is now seeing a steady increase in demand.

In fact, the franchise broke its monthly network turnover record six times in 2020.

Jack Murphy, the franchise’s Managing Director, says he believes the business’s success is largely down to its franchisees’ resilience:

“It’s something our network has shown in abundance in managing the many challenges that the pandemic has brought.”

So, in celebration of the franchise’s positive performance, Jack is making it easier for prospective investors to join the network. From April 2021, new franchisees won’t have to pay for their start-up tools or consumables. Essentially, The Wheel Specialist will contribute £15,000 to each investor’s launch costs.

According to Jack, the franchise team knows it has a great opportunity, and is keen for more people to be a part of it.

“Demand is huge and we need more businesses in the network to satisfy it. By lowering one of the barriers to entry - the cost - we hope this help will achieve that.”

Although The Wheel Specialist now has a lower investment cost, the franchise isn’t lowering its expectations for franchisee performance. The five-star, market-leading brand only recruits motivated, passionate entrepreneurs with a flair for providing fantastic customer service. And all successful candidates must work in line with the business’s values.

Find out more about becoming a franchisee with The Wheel Specialist on its profile page, linked above.