SportsCool reveals ambitious growth plans

In conversation with Lancashire Business View, the Blackburn-headquartered sports education franchise dove into its vision and described SportsCool’s plans for the next 12 months.

In this article, Lee Lysons (a SportsCool director) spoke with Lancashire Business View about the future of the franchise. He said, “We feel we are at the start of an exciting journey for the business as we work to grow it nationally, and we are seeing increasing interest in what we do and what we can deliver.”

Having enjoyed solid growth in 2021, the sports franchise is looking to accelerate things in 2022, with plans to establish itself in 20 more towns and cities across the UK. These new establishments will join 28 existing operations, and if you’re interested in a career with SportsCool, yours might be one of them!

Lee continued, “The ethos behind the business is simple. At SportsCool, we believe that sports education is fundamental to a child’s development and for 15 years we have been working with primary schools to that end. We also believe that every child should have the chance to participate, progress and achieve in physical activities. This in turn has a profound effect on self-esteem, confidence, motivation, physical aptitude, and all-round mental and physical health.”

The franchise is all about “positive rewards” and finding ways to “raise aspirations”, and is proud to be “accessible to all”. SportsCool franchisees share a common commitment to facilitating the blossoming growth of kids into “confident, healthy and aspiring individuals”, and their franchisor is with them every step of the way in terms of conclusive provision of training and support.

In Lee’s words. “We aim to continue to be leaders in our field, inspiring increasing numbers of children and giving people the chance to forge winning careers in sports coaching.” Find out more about investing with SportsCool via its profile page, linked above.