Signs Express Takes Part in Sculpture Project

Signs Express has been supporting local causes in its own signature style.

The people of Birmingham celebrated the arrival of a new sculpture in the city last month. The ‘Floozie in the Jacuzzi’, which was designed to commemorate International Women’s Day and World Book Day, is a collaboration between Birmingham City Council and Signs Express.

The sculpture includes a giant copy of the book ‘Once Upon a Time in Birmingham: Women Who Dared to Dream’, which was commissioned by Signs Express. The book’s elegant purple colour scheme was an eye-catching sight for commuters who passed by the entrance of Birmingham City Council last month.

The purpose of the sculpture is to inspire the next generation of “achievers, leaders and trailblazers” who are going to shape the world of the future. It is part of a wider ‘Birmingham Remembers’ campaign, which has championed the achievements of women past and present in the city.

Joe Smith, the owner of Signs Express Birmingham, was delighted to have lent a hand in the project: “The timescale could have proved challenging, but it was very rewarding for all of us to see the giant book come to life in time to celebrate International Women’s Day with the city.”

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