Papa John’s spruces up stores
Sophie Cole, writer
Papa John’s rolls out its new store look across all of its UK locations to give even the oldest branches a brand-new image.
Papa John’s is giving all of its existing stores a facelift, to bring them into line with its new store concept. The pizza franchise has recently undergone rebranding and updated the image of its stores to give them a fresher look. Speaking about the store makeovers, franchise sales and business development manager Phil Gaffer QFP said:
“Leading brands are constantly evolving. Papa John’s “BETTER INGREDIENTS. BETTER PIZZA.” concept means we only use the finest, freshest ingredients to create a better pizza. However, this attention to detail and focus on quality also runs throughout our business processes and so naturally we are always looking for ways to improve our customer experience.”
He continued:
“Papa John’s exciting new in-store refresh reflects our commitment to providing the best quality service and pizza on the high street. The new format is welcoming and tailored to each location using improved layouts, a modern palette, key words and updated branding to make customers feel right at home while ordering and collecting.”
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Gaffer revealed that the new-look stores have already been well received by customers across the country.
“Already we are receiving great ‘feedback’ from customers as gradually the new look gets rolled-out more widely to stores across the UK. For our franchisees who are investing in Papa John’s for the next 10-15 years, this is an important step and demonstrates our ongoing support for their franchised businesses as we continue to expand.”
Franchisee Manga Miles, whose Margate store was one of the first to benefit from the new branding, said:
“Striving for better through constant improvement is my motivation to keep on delivering Papa John’s top quality pizza! It was exciting opening one of the first new-look stores. We took over the old Burger King site and completely refurbished the premises. The town attracts many tourists in the summer season and, as well as local deliveries, it will be interesting to see how much more walk-in trade we draw in too. We may even look at putting a few chairs and tables out, so holidaymakers can enjoy their pizza fresh from the oven!”
Papa John’s is on the lookout for new franchisees across the UK, who can take its delicious pizza to new customers in their local area.
Sophie Cole, writer