Debra-Derieux Matos, writer
Skechers has opened the doors to its new concept store in Regent Arcade in Chelthenham.
The new concept store Skechers has popped up in Regent Arcade will stock the newest styles three months before they are sold in other stores. The swanky new Skechers concept store is one of six in the UK to stock the brands latest arrivals, where customers can pull out vouchers up to £20 worth of shoes from a lucky dip bin or play a wheel of fortune run by Breeze FM where ‘every customer gets to win a prize’.
Skechers’ marketing officer, Simon Hussey, Skechers said: "Despite the chilly winds and snowy weather, many local customers received a warm welcome from all the Skechers staff. We would like to thank everyone who made the trip in this weekend to see the new store in all its glory. Because of the weather, the planned opening celebrations have been postponed so more customers can enjoy the party atmosphere. During that weekend (March 16 to 17) the store will once again be running a ‘Lucky Dip’ where every customer will win a prize ranging from a £5 money-off voucher to a free pair of shoes."
Skechers hand-picked Chelthenham as 'crème de la crème Skechers' location for its latest concept store because of the town’s facelift and John Lewis development. Mr. Hussey added: "The concept stores stock all the latest models with the latest and greatest stock - it's the crème de la crème of Skechers stores. Cheltenham is back up on the rise now John Lewis is coming and the Brewery Quarter has been done up. Lots of exciting things are coming to the town and empty units in Regent Arcade are filling up with nice new shops. The whole town is undergoing rejuvenation and we want to be part of it."
Skechers
Skechers is a global leader in performance and lifestyle footwear industry, valuing at $3.56 billion. We design, develop, and market more than 3,000 styles for men, women, and children.
Debra-Derieux Matos, writer