Mr Simms sweetens up the festive season

Mr Simms Olde Sweet Shoppe has launched its “12 Sweets of Christmas” campaign to show off its delicious festive offerings.

Sweetshop franchise Mr Simms Olde Sweet Shoppe has hopped on board with the festive marketing as it launches its latest promotion, the 12 Sweets of Christmas, inspired by the famous Christmas song 12 Days of Christmas.

The new campaign shows off the mouth-watering range of sweets the franchise has to offer at its stores. During the days leading up until Christmas, each sweet featured in the 12 Sweets of Christmas will make an appearance on the sweet franchise’s various social media platforms, like Facebook, Twitter and Instagram.

For the big finale, a short video for the campaign will be released, advertising the array of products perfect for any sweet tooth this Christmas.

The products featured in the campaign include everything from traditional British favourites to American candy. Starting with pear drops, the list includes: the retro Sherbet Fountain, candy canes, cola cubes, Catherine Wheels for the liquorice lovers, cherry lips, flying saucers, barley twists, Jolly Ranchers, Refreshers, the classic lollypop and finally, the brand couldn’t miss out good old humbugs, for some added Christmas-Carol spirit.

The campaign not only showcases the diversity of sweet treats, but the marketing reflects the brand’s philosophies perfectly. The hand-painted touches that feature on the images used on the franchise’s social media reflect the care and thought that goes into everything the franchise does for its customers.

At Mr Simms, you can expect good old-fashioned customer service personal to you from every franchisee. For a company that puts tradition at the heart of everything it does, sensational customer service and top-quality products, this is more than appropriate for its Christmas campaign.

Keep an eye out for the UK’s favourite sweet classics at one of the 75 stores around the UK in alone. Merry Christmas one and all from your local Mr Simms!