GreenThumb Cardiff West Wins National Franchise Award
Mark Durkin, owner of GreenThumb Cardiff West, has been named *Rising Franchise Star* at the 2024 Franchise Business Awards and was also a finalist for Franchisee of the Year.
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These honours recognise his impressive success since launching in 2017, as well as his commitment to top-quality customer service across Cardiff West, Newport, Chepstow, and Gloucester.
The awards celebrate the impact of franchising across the UK, recognising innovation, customer satisfaction, training, and franchisee support. Thanks to his achievements in all these areas, Mark has secured national recognition as one of the brightest talents in franchising.
Since starting out, he has expanded rapidly, growing his customer base to over 5,500 and building a team of 10 lawn operatives and three office staff. Focused on delivering high-quality lawn care, his business has become one of the leading GreenThumb franchises.
It’s a fantastic achievement to win this award, and I’m incredibly proud of the success we’ve built,” said Mark. “In the past 18 months alone, I’ve added two more branches—bringing us to five—and welcomed seven new team members. This level of growth wouldn’t have been possible without my hardworking team, and this award is as much for them as it is for me. We’re focused on expanding further while maintaining the high standards our customers expect. There’s no stopping me now—I’m aiming to double the business within the next 10 years!
The judges praised Mark’s journey** from solo franchisee to one of the network’s top performers**, calling him an inspiring example of how franchising can drive business success. Paul Edwards, Managing Director of GreenThumb, added:
Mark’s award is a testament to his outstanding achievements both within his own business and the wider franchise network. Since launching his franchise, he has played a key role in expanding the business locally, creating jobs, and strengthening the GreenThumb brand. With his ambitious plans for the future, he is a shining example of what’s possible in franchising.
GreenThumb Cardiff West operates across South Wales and Gloucester as part of a national network of over 220 territories, delivering more than 2.5 million lawn treatments every year. Contact them for further information.
The Editorial Team , writer