First TaxAssist Accountants shop rebranded in Farringdon, central London Over 300 TaxAssist Accountants shops and offices across the UK will be rebranded over the next two years.

TaxAssist Accountants at 66 Long Lane, Farringdon, has become the first shop to unveil the network’s fresh new look, accompanied with the new slogan ‘We can do more for you’, to reflect the wide range of services business and individuals can expect.

The new branding highlights the addition of financial planning and even more payroll and tax consulting services to TaxAssist Accountants’ long-established accountancy services, meaning businesses and individuals can now access expert advice at a local level – all from under one roof.

Gary Bugdale FCCA, who operates this Group owned practice at TaxAssist Accountants Farringdon, said: “I’m delighted with the modernisation of the shopfront. The new look demonstrates how we can do more for our clients to support them towards a successful future, while continuing our focus on delivering friendly, personal, and expert advice that can be trusted. Feedback I’ve received from speaking to clients has been fantastic.”

James Mattam, Group Business Development Director, said: “The evolution of our brand follows an extensive customer research project listening to views from those in our network, clients and focus groups of prospective clients. We know that people want and need more from their accountant, and the research identified that our previous branding did not reflect the range of innovative and personalized services that we offer for both business owners and individuals.

“Our network has enthusiastically embraced the changes, with the new branding expected to increase client attraction and retention. Together, we are confident that the new innovative and impactful design sets the network up for the future.”