Clara James Tutoring discusses the huge value of a small gesture

In a recent blog post, franchise founder Clara James shared some reflections on tutoring, and how the extra efforts she made with clients early on shaped the business.

According to Clara, one of her first clients lived in a village at the top of a steep hill. There was a spring of water about halfway up, and in snowy or icy conditions, “many cars often found themselves in the ditch” on this hill. Because Clara’s car couldn’t easily traverse the icy hill, “the family offered to come and collect [her] in their 4-wheeled drive because the lad didn’t want to miss out on his lesson”.

This was a small, kind gesture that stood out to Clara as she embarked on the journey that would become Clara James Tutoring. She made sure, as she built her tutoring franchise from the ground up, to always make those same small gestures for her clients - from taking shoes off at the door, to bringing stationery and supplies rather than expecting them to be provided. In Clara’s words, “It is small gestures which I think have made Clara James stand out. The little things which individually mean very little, but when added together make such a huge difference.”

If you’d like to franchise with this company that cares about its customers, right down to the little details, you can become a Clara James Tutoring franchisee for a minimum initial investment of £9,995 and monthly operating and advertising fees of £250 and £150 respectively (though these are waived for the first three months).

In return for your investment, you’ll receive an intensive week of training (covering marketing, tutoring, lesson planning, feedback protocols and much more). You’ll then have plenty of access to ongoing support, including a fortnightly check-in by phone, a bi-monthly newsletter, quarterly webinars and an annual one-to-one in person. Find out more about starting your Clara James Tutoring journey via the franchise’s profile page, linked above.