How to Choose the Right Beauty Salon Franchise For You

Lily Sweeney, writer

Published at 20/01/2022, Updated on 04/05/2022 , Reading time: 6 min

How to Choose the Right Beauty Salon Franchise For You
Photo © How-to-Choose-the-Right-Beauty-Salon-Franchise-For-You.jpg

Interested in becoming a beauty salon owner? If you’d love to start a franchise in the beauty salon industry, the first thing you’ll need to do is figure out how to choose a beauty salon business that suits your professional skills, wants and needs. Read on, and discover how to choose a franchise in this growing industry that’s perfect for you.


Running your own business comes with a high level of risk. Franchising with an existing beauty salon business is a great way to lower this risk level while retaining a great deal of freedom, allowing you to enjoy running a franchise and calling the shots with plenty of franchisor support, training and guidance in your corner. Here are the seven different paths that you might take if you choose to invest with a beauty salon franchise...

  1. Running a beauty treatments clinic

Waxing, skin treatments, lash lifts, laser removals, lip injections and more - beauty treatment clinics offer an extensive range of beauty-based services to their clients. They’ve been growing in number for a few years now as new treatments gain popularity and the interested consumer base continues to expand.

How to choose the right beauty clinic franchise

If you’re interested in investing with a franchise network and launching your own aesthetics clinic, Laser Clinics is a great choice. You can become a franchisee with the company offering customers a range of services including laser hair removals at fair prices and high standards for a minimum initial investment of £80,000, with a total investment cost of £200,000.

  1. Running a mobile beauty salon

Think make-up and beauty treatments delivered on the go, and you’ve got a mobile beauty salon. This kind of mobile service is increasingly popular with time as it’s extremely convenient for customers, allowing their personal care services to come to them rather than the other way around. Plus, investing in a mobile franchise of this kind will likely be cheaper, and will come with lower ongoing running and operating costs.


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Picking the right mobile beauty franchise for you

When it comes to launching a mobile, van-based beauty franchise, the first question to ask is: Do I want to start off running one van, or do I want to hit the ground running managing a fleet of vans and employing a team of beauticians? Obviously, the latter will cost more, but if management is more your speed, it’s probably the better option. Note that if you do start with one van, most networks will happily allow you to expand your operation down the line.

  1. Running a hair salon/barbershop

Hair salons focus on hair-based services like cutting, dying and styling. A career as a hairdresser is a great opportunity to make every working week unique, sparking up interesting conversations with clients and getting creative with the work you’re completing. UK customers are always looking for a good hairdresser, and if your salon offers quality, consistent services, you’re sure to secure plenty of repeat custom.

Choosing a hairdressing franchise investment

There are many great hairdressing franchise networks available to invest in right now. From big names like Toni & Guy to smaller, lesser-known options, there’s sure to be something that suits you. It all depends on how much you want to work, what you want to specialise in (hairdresser versus barber, for instance) and how much capital you have at your disposal.

  1. Running a nail bar

Nail bars are a popular pamper option for customers all over the country. From manicures and pedicures to acrylic and gel nails, a good nail bar primps and preens its clients, leaving them feeling a little brighter than they did when they came in. Just like a hair salon, a business that does nails - and does them well - will enjoy a lot of repeat custom. Nails grow out over time, and they’ll need doing again and again.

Finding the perfect nail franchise

From foot care franchises like Healthy Feet to businesses that are more focused on the decorative side of things, there are many different investment options in the nail-based sub-sector of the beauty salon industry. Before you commit to one investment or another, be sure you’ve carefully considered your own skillset and assessed which franchise suits.

  1. Running a tanning salon

If you choose to make a career change with a tanning salon franchise, you’ll be helping your customers to attain a golden glow without having to spend two weeks sunning in Spain. Tanning salons offer a range of sunless skin tanning opportunities, including tanning beds, spray tanning, tanning lotions and tan accelerators.

Choosing a franchise that specialises in tanning

The spray tanning market is set to experience considerable growth in 2022 [MarketWatch] as more people turn to this option rather than the use of a sun bed. If you’re looking to start a tanning franchise and achieve long-term success, make sure you consider the range of services you’re offering. Are they future-proof? Can your franchise move and shift with changing consumer demands?

  1. Running a beauty products store

A little further out from directly running a salon-style business, you’ll find there are many franchising options available to you in the retail sector selling salon and beauty products. If you choose to invest with a beauty products supplier, you’ll likely be selling your high-quality items to the very businesses mentioned above. You’ll enjoy plenty of demand, and you’ll be able to develop loyal relationships by continually being a trusted supplier.

How to choose a beauty retail franchise

If selling beauty products is definitely for you, an investment with Guinot could be ideal. With roots all the way back to the 70s, Guinot’s extensive specialist range is well-loved and often purchased. You can become a Guinot franchisee for a minimum initial investment of £87,000.

  1. Running a massage parlour

Pampering is at the root of the beauty salon experience, and if you’d love to provide customers with relaxing, day-improving services, you should consider running a massage parlour. There are many different massage services (of which your parlour will likely offer a range), from deep tissue massage and sports massage to relaxed massage and full body massage.

Finding the right massage franchise

One great option in the field of massage services is The Massage Company, which is currently pioneering massage for the mass market. You can become a franchisee with The Massage Company for an initial investment of £250,000 for one centre, taking either the Owner Operator single unit route or the Owner Investor multi-unit route.


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Your ideal beauty salon franchise awaits your investment - are you ready?

If you came into this article with a sense of how to run a franchise but a need for more information about starting a beauty salon franchise in particular, you’re hopefully now better informed. Continue your research into the current state of beauty services on Point Franchise, discovering how the sector is bouncing back from COVID and what lies ahead for the hair, beauty and cosmetics industry.

Lily Sweeney, writer

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