2022 Outlook: The State of Franchising in the Beauty Salon Sector

Elliott Fudge, writer

Published at 04/02/2022, Updated on 04/05/2022 , Reading time: 5 min

2022 Outlook: The State of Franchising in the Beauty Salon Sector — Photo © 7198.jpg

There’s no doubt the pandemic left many businesses in a difficult place. But with the majority of restrictions behind us, beauty salon franchises are looking to make 2022 an excellent year.

Every good business person needs to have a good overview of the sector they are looking to get involved with before they make an investment, and when it comes to starting your own beauty salon franchise, there’s no exception. Make sure you do your due diligence with every beauty salon franchise and ensure you’re making the right decision.

To gain a good overview of where the sector is heading in 2022, and any important trends you should be taking note of, read this article and make sure you’re in the best possible place to make a new start.

The beauty salon industry in 2022

Beauty salons were booming prior to 2020. The sector had been enjoying year-on-year growth for a number of years [Statista], and while there’s no surprise this face-to-face industry wasn’t able to forge ahead during the restrictions, this previous success has set an ambitious threshold to aim for once again.

While there’s no doubt that a full recovery will require all the hard work, talent and effort of many different franchisees, this is a sector that is always in demand and always looking to bounce back.

The appetite for hairdressers and beauty salons in the UK is growing strong. By 2019, the number of enterprises for hairdressing and related beauty treatments reached an all-time high in the past 12 years. - Statista

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The future of the beauty salon industry

As with many other sectors, the beauty industry had to adapt to survive. With in-person stores closed, new ways of working such as van-based and other remote forms of franchising have come into their own. While some beauty businesses took their franchises on the road, others resorted to running subscription services that helped customers keep themselves looking and feeling great from the comfort of their own home.

Innovation has been the name of the beauty industry game in recent months, and though things are starting to return to normal, it’s certainly worth thinking how the flexibility shown by businesses around the country can be taken into the new, post-pandemic era.

Our recent survey of more than 200 organizations across industries, more than 90 percent of executives said they expect the fallout from COVID-19 to fundamentally change the way they do business over the next five years, with almost as many asserting that the crisis will have a lasting impact on their customers’ needs. - McKinsey

The biggest advantages of running a beauty salon franchise

And why work in the beauty sector? There are numerous advantages to being your own boss in the beauty salon industry, including having excellent levels of job satisfaction and income security, and playing an essential role in helping people feel great about themselves.

But where franchising really comes into its own is the business model you’ll be a part of. Franchising immediately gives you access to a national, sometimes internationally recognised business - including its customer base and reputation, global supply chains, industry-leading training and support, and a fantastic position in the beauty industry. Where you smaller competitors will be trying to build a business reputation from scratch, you get to go straight in at the top.

And as part of a well-established business, you can also look forward to generating some exciting revenue. As part of your franchising agreement, you’ll need to make a minimum investment to buy into the brand in the first instance, but after two years your franchisee business will almost certainly be generating excellent revenue.

The challenges of running a beauty salon franchise business

But nothing worthwhile ever comes easy - and for all its advantages, franchising is no exception. Before you get started on your business, you should be ready to put the hard miles in; the early days of running a franchise business can be demanding and might need you to work longer hours than you might otherwise want to.

But while you will need to be ready to work hard, you can rest assured that the work you’re putting in today will be worth it further down the line.

Franchising opportunities in the beauty salon sector

There are dozens of exciting and ambitious beauty franchises on the lookout for the right people to take the company forward. Have a look at the following franchises and decide whether they are the right opportunities for you.

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1. Laser Clinics

The world’s largest provider of aesthetic treatments from hair removal to cosmetic injections, Laser Clinics could be the ideal franchising opportunity for you. Running on an innovative 50/50 partnership model, this is your chance to combine profitability and job satisfaction.

Become a Laser Clinics franchisee: Sometimes the perfect franchisees can come from all different walks of life - as long as you have the right skills and motivation, you could become a Laser Clinics franchisee.
How much you need to invest: You’ll need to make a minimum investment of around £80,000 to get the ball rolling.
What training and support is on offer: From industry-leading equipment at a cut price to expert help in finding the right premises for you, Laser Clinics offers a best-in-class training package to help you get started with your business.

2. Guinot

Guinot is one of the leading suppliers of beauty products in the world. Offering pure and organic solutions to people’s beauty needs, this internationally famous franchise business is a highly sought-after opportunity.

Become a Guinot franchisee: You don’t need to come from the beauty industry or have previous management experience to get started as a Guinot franchisee.
How much you need to invest: You’ll need to make a minimum investment of £87,000 to start your Guinot franchisee.
What training and support is on offer: You can look forward to a training and support package that covers all the essentials of running an excellent Guinot franchise business.

Start your own beauty salon franchise today

The beauty industry is back on the up - and you can be a part of it. There are plenty of expert tips already out there to help you on your journey, so check back in with Point Franchise to learn more about what it takes to run a beauty franchise. If this sector isn’t quite right for you though, have a look at the UK franchise directory for franchising opportunities in other sectors.