Big or small, 92 Degrees is a recipe for success in any location
Are you dreaming of opening your own large café space with plenty of room for groups of friends, humming crowds, and perhaps the occasional event? Or would you prefer something a bit smaller such as busy kiosk in a prime location? Or maybe even all of the above one day?
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Everyone has a different view on what their perfect coffee shop is, and every location has its own unique character. A great business model will encompass these varations and turn them into strengths, adapting to the needs of the local market, which is exactly what you get with a 92 Degrees franchise.
Yes, we have perfected certain ways of doing things that we know will lead to success but, thanks to the flexibility and versatility built into our model, you can build your own business in a way that suits you.
To this end 92 Degrees coffee shops come in all shapes and sizes, from very large, big, bustling social hubs at 2000 sq. ft., down to our incredibly popular kiosk at Glasgow Queen’s Street Station. At just 30 sq. ft., it may not have tables and chairs for customers, but it taps into the high footfall of commuter traffic looking for a treat on their way to work.
It’s the same great experience – and the same Damn Fine Coffee! The 92 Degrees franchise is all about helping you create a great business for your customers, and for you. With a smaller location, you can enjoy lower start-up fees and lower overheads; the Glasgow kiosk cost just £40k to set-up, and is already enjoying revenues of between £25k and £40k a month. Not only does a format like this mean lower overheads and set-up costs, but also better profit margins. In this case, around 25%!
With a bigger location, comes greater income and a wider variety of revenue streams. With both, you can enjoy a business you control and all the same fantastic returns on your investment. There’s no reason why you can’t start out small and build up to something bigger, or even immediately plan for multiple locations each with a different format.
Unlike many of the larger coffee shops in the chain, this one is a small kiosk coming in at just 30 sq ft – and it’s proving to be one of their most successful and profitable outlets yet!
With a 92 Degrees franchise, you can have it all – and more! Get in touch today.
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