Q&A: Does PartyLite Franchise in the UK?
Cara Squires, writer
If you’re a lover of fragrances, candles and home decorations who also happens to be a business-minded person looking for their next professional adventure, a home decor franchise investment with retail business PartyLite would be perfect for you. PartyLite fragrance products and decor items are beloved by customers across the UK. Read on, and find out whether you can start your own PartyLite candles franchise in 2022.
From PartyLite home fragrance products to PartyLite wellbeing products, this brand appeals to a wide range of customers. In 2019, retail sales in the UK totalled £439 billion [British Retail Consortium], and this figure is only rising with time. It’s clear to see that if you choose to start your own retail franchise right now, you can find a huge amount of profitability and success. But is PartyLite an option if you’d like to franchise? Can you open a PartyLite store of your own?
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Does PartyLite franchise in the UK?
If a career selling PartyLite home decor sounds perfect for you, you’ll be disappointed to discover that no, PartyLite doesn’t franchise in the UK. If your heart is set on working for PartyLite, you CAN become a PartyLite Consultant, hosting PartyLite Party events and earning rewards for your efforts.
In the words of PartyLite, “A PartyLite Party is a casual and fun social shopping experience. You’ll meet people who want a business as amazing as yours. Capture special moments with beautiful fragrances. Tell your own style story with innovative décor.” If franchising sounds better suited, there are many other retail franchise opportunities available.
The history of PartyLite fragrance and home decor
PartyLite was founded in Cape Cod, USA. It all began in the early 1900s, when a teacher named Mabel Baker started making candles from wild berries. She first gave these candles away as gifts, but when word spread and their popularity grew, Mabel realised that her candle-making operation could become a business. She started selling her candles in 1909 and by the time she passed in 1965 at age 94, her little candle business was worth $6 million.
The PartyLite subsidiary and sales model was developed during the 70s, and PartyLite was then acquired by Blyth Inc. in 1990, unleashing “the organisation’s full potential” [PartyLite]. PartyLite has now been around in the US for almost five decades, and around in the UK for over two. The PartyLite Consultant programme is a multi-level marketing scheme. It’s similar to franchising in some ways but very different in others, and you can discover more about what a career as a Consultant entails via PartyLite’s website.
Start a franchise in the retail industry
If you can’t start your own PartyLite business as a franchisee, what can you do instead? The answer is a great deal. Here are just a few of the best franchise investment opportunities currently available to you in the innovative, ever-expanding retail sector, from truffle shops to window coverings retailers...
1. Signorini Tartufi
Signorini Tartufi is an innovative, fast-expanding seller of truffle products with over 30 boutiques across the globe. The franchise was founded by Frédéric Dubois Signorini, and he’s proud to be giving everyone the luxurious taste of truffles at fair and affordable prices.
- Becoming a Signorini Tartufi franchisee: You won’t need specific industry experience, but you will need management experience and plenty of business acumen, alongside plenty of dedication, dynamism and excitement to get started.
- How much you need to invest: You’ll need to make a minimum initial investment of £30,000, with franchise fees of £15,000 and a total investment cost of £90,000 (plus operating and advertising fees).
- What you get for your investment: Every franchisee spends a day in an existing boutique to get a feel for the franchise, followed by a week of training in an existing boutique (covering everything from products to sales to the Signorini brand).
2. Post & Packing
Post & Packing is a post shop offering customers a vast range of postal services, including archiving services, courier services, fulfilment services and more. Founded in 2012, the retail franchise has grown steadily, and now has 11 different franchise locations across the UK.
- Becoming a Post & Packing franchisee: Knowledge of the postal industry would be beneficial but isn’t essential. Beyond this, you should be dedicated, committed and ready to take the growth of your Post & Packing franchise as far as you can.
- How much you need to invest: You’ll need to make a minimum initial investment of £35,000, with a total investment cost of £50,000 and operating, advertising and royalty fees (each ranging between £150-£995 per month based on various factors).
- What you get for your investment: You’ll be inducted and trained on every aspect of the business, including marketing, sales and operations. You’ll then have access to all the ongoing support you need when up and running as a Post & Packing franchisee.
3. Apollo Blinds
Apollo Blinds is a leading UK retailer, selling customers across the country blinds, shutters and awnings. A vast range of quality options and designs are available through Apollo Blinds, and the network is now over 50 franchisees strong.
- Becoming an Apollo Blinds franchisee: You don’t need any specific industry experience, but you will need the right amount of capital and the right amount of dedication to the work you’ll do as an Apollo Blinds franchisee.
- How much you need to invest: You’ll need to make a minimum initial investment of £20,000.
- What you get for your investment: You’ll be supported by head office, a support team, area managers, product trainers and a marketing team, all handling different areas/queries and all available to help you sail smoothly through your launch.
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If you’re dreaming of running your own business, forget PartyLite - franchise opportunities in the retail sector are many and various
As you can probably tell from the range of different opportunities listed above, the retail space is a dynamic and exciting one in the world of franchising. You don’t need to launch a PartyLite franchise in order to find success. To dive deeper into the world of retail franchising, stay on Point Franchise. Discover a day in the life of the owner of a retail franchise and find out, once and for all, how to choose the retail franchise that’s right for you. It might be a fragrance franchise like PartyLite, or it might be something totally different! Now, it’s up to you to find out.
Cara Squires, writer