Q&A: Does Dum Dum Donuts Franchise in the UK?

Lily Sweeney, writer

Published at 22/03/2022, Updated on 04/05/2022 , Reading time: 5 min

Q&A: Does Dum Dum Donuts Franchise in the UK?
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If you’re a business-minded person with a sweet tooth searching for your next professional adventure, a franchise investment with Dum Dum Donuts might be the perfect choice. Keep reading, and discover everything you need to know about running your own bakery franchise and investing with this donut shop business.


These days, Britons love donuts about as much as Americans. Plus, since the industry is younger on this side of the pond, it’s still growing fast, with a projected compound annual growth rate of 6.2% over the next five years [Bakery Info]. If you think you have what it takes to run a successful dessert franchise, it’s hard to beat Dum Dum Donuts’ well-loved brand name and highly supportive franchise package.

Does Dum Dum Donuts franchise in the UK?

Entrepreneurs looking to jump on the donut bandwagon will be thrilled to discover that, yes, Dum Dum Donuts does franchise in the UK. From traditional tasty pastries to innovative, massive cronuts, there are a million different sweet treats for you to sell to eager customers under the Dum Dum brand. In short, if you’re looking to make a career change with a dessert franchise, the option of launching a Dum Dum Donutterie is very much worth your consideration.

Our artisan donuts are handmade fresh every day. Our team of chefs use our unique donutterie baking process and source the finest natural ingredients to craft “the best donuts in the world”. - Dum Dum Donuts


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The history of Dum Dum Donuts business

Dum Dum Donuts baked goods have been a beloved dessert in the UK since 1997, when founder Paul Hurley launched the brand into existence after time spent in France and Italy. Paul was determined, following all the deliciousness he’d tasted abroad, to create donuts that were more than deep-fried junk food. To create artisan, amazing baked goods that kept people coming back for more. Paul achieved this goal, and Dum Dum’s expansion kicked into high gear when the brand started franchising in 2015. If you love donuts as much as Paul, you could find your professional home at Dum Dum, becoming a successful pastry chef AND business owner.

Dum Dum’s is a British family owned and operated business, where our goal is to create and innovate unique donuts for everyone to enjoy! Like the world’s first Vegan Croissant Donut, we continually try to push the boundaries of what’s possible in the realm of donuts. - Dum Dum Donuts

Start a franchise in the bakery sector today with a Dum Dum Donuts bakery

If everything you’ve learned about Dum Dum Donuts thus far has made you increasingly certain that this is the right dessert franchise for you, keep reading. The three questions answered below will equip you with all the information you need in order to make a fully informed franchise investment and start your own Dum Dum Donutterie…

1. How do you go about starting a bakery franchise with Dum Dum Donuts?

To register your interest with Dum Dum directly, you can visit the dessert franchise’s website. Note, before you do, that you won’t necessarily need direct dessert sector experience in order to thrive running a Dum Dum bakery. Training will cover any and all knowledge gaps. Instead, Dum Dum is largely searching for franchisees who are driven and able to secure high footfall locations. For more information about whether you fit Dum Dum’s image of an ideal franchisee, we’d recommend getting in touch.

2. How much do you need to invest?

In order to become a Dum Dum Donuts franchisee, you’ll need to make a minimum initial investment of £7,500. This is the minimum, and other costs will be associated with things like fit-out and equipment. Again, we’d recommend reaching out to Dum Dum for a more detailed breakdown. That said, to give you a sense of costs among similar franchise businesses, here are a few more financial breakdowns from the dessert industry:

  • Dunkin’ Donuts - In order to become a Dunkin’ Donuts franchisee, you’ll need to make a minimum initial investment of £1,200,000, with a total investment cost of £3,000,000.
  • Wafflemeister - In order to become a Wafflemeister franchisee, you’ll need to make a minimum initial investment of £100,000, with franchise fees of £15,000 and a total investment cost of £150,000.
  • Chock Shop - In order to become a Chock Shop franchisee, you’ll need to make a minimum initial investment of £10,000, with franchise fees of £15,000.

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3. What do you get for your investment?

The greatest pro of franchising is the level of support you receive from your franchisor once you’ve made your investment and joined the network - and this is no different with Dum Dum Donuts. Having become a franchisee, you’ll benefit from Dum Dum’s comprehensive franchise package, inclusive of initial and ongoing training and support.

Your support will be personal and tailored, and you’ll find a team of experts is in your corner every step of the way. Plus, heavy involvement from the founder will allow you to always know you’re getting the best possible advice and assistance. You’ll never do anything alone as a Dum Dum franchisee, and you’ll always be backed by the network - and the knowledge that your success is their success, too, so they’re incentivised to be as helpful as they can be.

Dum Dum Donuts franchise opportunities is an excellent way to start running your own business

Hopefully, you now have a strong sense of whether running your own donut business via a Dum Dum Donuts franchise investment is the right choice for you. If you really love desserts and all things sweet, but you’re unsure about the Dum Dum brand, stick around and continue your research into the wider sector. There’s much more where Dum Dum came from. Find out the top six dessert sector trends, discover how to start your own dessert franchise and, finally, browse the many and various dessert franchise investment opportunities available and open to you right now.

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Lily Sweeney, writer

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