Q&A: Does CUPP Franchise in the UK?

If you’re a business-minded person with a love of CUPP bubble teas, why not consider starting your own CUPP franchise in 2022? The bubble tea industry is booming in the UK right now, and there’s plenty of customer demand available for you to capitalise on. Read on if you’re interested in launching a CUPP tea shop of your own, and you’ll discover everything you need to know about a potential franchise investment.

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The global bubble tea market is poised to grow by almost £720 million between 2021 and 2025 [ResearchandMarkets], and this makes CUPP and similar companies much more than a passing fad. There are many profitable tea franchise opportunities in the UK, and if you choose to join this fast-expanding sector of the food franchise industry, you could soon find yourself benefiting from that profitability, selling CUPP milk teas, CUPP fruit teas, CUPP matcha teas and more.

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Does CUPP franchise in the UK?

If you love the idea of running your own fast food business selling bubble tea to thirsty customers, you’ll be thrilled to discover that, yes, CUPP does franchise in the UK. Whether you want to open a single store, open multiple units or even become an international master franchisee outside of the UK, CUPP will welcome your investment if you have the skills and capital required to succeed.

The history of CUPP

CUPP’s journey as a business began in 2009 in Taiwan. The founders lived on “the island that brought bubble tea to the world” [CUPP] and wanted to bring a wonderful part of their life in Taiwan to the UK. What better way to do so, they thought, than with a bubble tea shop? So, they brought bubble tea home, and they toured music and food festivals across the UK selling their delicious drinks before setting up residency in Cabot Circus. Demand just keeps on growing for CUPP’s offerings, and the franchise now has multiple stores in Bristol and Cardiff. As a franchisee, you could become a crucial part of CUPP’s expansion across the wider UK.

Spending their days sampling Taiwan’s huge variety of bubble tea shops, from small vendors to bubble tea franchises to tea growers in remote parts of the island, the founders of CUPP learned the true origins and authentic techniques of bubble tea and trained in a small independent tea shop in Kaohsiung to perfect this famous tea drink. - CUPP

Start a franchise in the bubble tea sector today with a CUPP business

If everything you’ve learned thus far about CUPP has left you increasingly keen to invest with this growing bubble tea franchise, keep reading. The three questions answered below will equip you with all the knowledge you need in order to make a fully informed franchise investment with CUPP...

1. How do you go about starting your own CUPP bubble tea franchise?

To register your interest with CUPP and find out more about an investment, you can visit the company’s website, which includes a dedicated page for prospective franchisees. CUPP doesn’t list any specific traits that it’s searching for in prospective franchisees (though these are likely available on request), but does let you know that the recruitment process contains multiple stages of assessment and conversation to ensure you and your franchisor are the perfect fit.

You will end up completing an application form, which will lead to an initial discussion, followed by a one-to-one discovery meeting with the franchise manager. You will need to present a business plan to the founders of CUPP, and if it’s approved, you will become a franchisee. - CUPP

2. How much do you need to invest?

To become a CUPP franchisee, you will need to make a minimum initial investment of £20,000, with franchise fees of £15,000 and a total investment cost of between £60,000 and around £300,000 (dependent on the type of investment you make e.g., whether you want to launch multiple units, where you’ll be based). To put this in context, the average cost of starting a franchise in 2018 was £42,200 [British Franchise Association], and the following examples come from other UK bubble tea franchises:

• Bubbleology - To become a Bubbleology franchisee, you’ll need to make a minimum initial investment of £36,000, with a total investment cost of £120,000.
• Mooboo - To become a Mooboo franchisee, you’ll need to make a minimum initial investment of £20,000, with a total investment cost of £80,000.

3. What do you get for your investment?

In return for your investment with CUPP, you’ll be fully supported by the brand’s comprehensive franchise package. You’ll receive extensive and complete training along with site selection, store design and fit-out assistance. You’ll then have plenty of help with marketing and promotions, as well as full access to CUPP’s well-established supply chain, operational manual and back of house sales/performance tracking systems. The dedicated CUPP operations team will help you to enjoy a smooth and successful launch, and will then provide you with ongoing support as and when it’s required post-launch. In short, you’ll never be on your own as a CUPP franchisee.

CUPP is a turnkey solution to opening your own bubble tea store, offering everything you need from extensive and complete training to assistance with site selection, individually designed stores to fit site requirements, fit-out, marketing and ongoing support to launch and grow your business. - CUPP

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CUPP franchise opportunities are an excellent way to start running your own business

You should now be equipped with all the information you need in order to pursue a franchise investment with CUPP if it suits you. If you love the idea of running a food takeaway franchise but you’d like to widen your horizons and consider options beyond CUPP and other bubble tea brands, stay on Point Franchise. Discover the latest tech trends innovating the food takeaway sector, check out the five biggest advantages of running a food takeaway franchise and find out how to choose the food takeaway franchise that’s truly right for you.