Jam Coding aims to solve digital skills shortage

Jam Coding can help investors launch profitable businesses to help end the digital skills gap.

According to the computer franchise, which runs coding workshops for children, demand for AI and programming skills is soaring, while the number of students taking IT GCSEs has fallen by 40 percent since 2015. While many employers say digital literacy is important for profitability, most still don’t provide on-the-job training - even though 70 percent of young people expect bosses to teach them tech skills (The Learning & Work Institute).

If we continue on this trajectory, there won’t be enough people to fill the current jobs market, let alone satisfy the increasing need for digital roles.

Dr Neil Bentley-Gockmann, Chief Executive at WorldSkills UK, believes there are four main reasons behind the skills shortage:

1. A lack of clearly defined job roles in certain fields

2. A lack of understanding and guidance about potential career paths

3. A lack of relatable role models

4. A difficulty in making many technical professionals seem appealing to young people, especially young women

Luckily, Jam Coding can help. The children’s franchise supports young people and makes coding fun. It humanises the lessons, and makes sure pupils know they’re learning skills to help them create computer games, digital art and films.

Over the years, people have questioned where workers should develop digital skills, which is why Jam Coding came into being back in 2014. The franchise believes children should learn digital skills from their early school years, and has put a lot of effort into making sure its classes are fun as well as informative.

Whether you’re an investor keen to launch a rewarding business, or a teacher or parent interested in accessing Jam Coding’s educational material, you should get in touch with the franchise.