Franchising details
For more than 50 years, much of Haagen-Dazs success has been attributed to its policy of using only top-quality ingredients. We have never wavered on this principle which has been the key to our success as a business. Our customers have been craving for our ice creams over and over again.
Aside from its superior quality, our customers continue craving for it because of its special taste, low air impact which contributes to its creaminess and because our ice creams are made from the finest ingredients.
But our company goes beyond ice cream. The name Haagen Dazs is also synonymous to exceptional, high-quality desserts no matter where our customers are. When craving for fantastic ice creams, we are the place to go to.
As proof of our success, we have been hailed as Consumer Picks 1st Place in Nation’s Restaurant News for Limited-Service Restaurants Frozen Treats in 2014.
Franchise costs and details
Training and support
Once you get approved as a franchisee, the company support and training kicks in. A 9-day training program at our training facility in Minneapolis, Minnesota or at another facility is required. The training will consist of 60 hours classroom and 16 hours on-the-job training.
Ongoing training will be provided in connection with a new menu item. As a franchisee, you will also receive an exclusive territory with regional training sessions. Marketing support consists of co-op advertising, national and regional media, and ad slicks. The marketing team will also plan some activities for the grand opening of your store.
